Travel + Leisure published its Hotels Issue in May, and I have to say I’m disappointed. The 500 Best Hotels list presents “the highest scoring hotels from our World’s Best Awards Survey,” meaning readers submitted these results. The list is good, but it’s not great.

After recently attending a Latin American travel conference, I realize how much fantastic hospitality in that region particularly didn’t make the list. Those that did are world-renowned luxury brands known for their consistency. But I find myself rooting for the underdogs—small, family-run operators without massive budgets or marketing teams. Many started as family businesses and still operate with that personal touch.

While the Travel + Leisure list disappointed me, it highlights the opportunity to showcase some incredible, lesser-known travel partners. I hope to inspire others to step outside the familiar and try something new.

Here are some top operators in Latin America offering unforgettable experiences. I’ve met their teams, stayed at some, look forward to visiting others, and most importantly, recommend them to my clients. Reach out to learn more!

Vik retreats- chile + uruguay

I stayed at Vik Chile and it’s one of the most memorable experiences I’ve had at a hotel and vineyard. Their Uruguay properties are now high on Well Placed Travel’s list. Vik Retreats blend art, nature, and luxury to create unforgettable travel experiences in breathtaking locations in Uruguay and Chile. Each property serves as a living gallery, with bold architecture and curated art. Guests enjoy farm-to-table dining, expertly paired with wines from the retreat's own vineyards, adding a signature touch to their culinary journey. These retreats promise unparalleled inspiration and connection, offering adventure, tranquility, and refined living. Combine stays in their estancia, beach front boutique, country side or mountain vineyard for the complete experience.

Montemar Luxury Camp- Galapagos

These owners are the warmest, loveliest people which I felt after minutes with them. They shared a video of what the experience at their property feels like and it me brought tears of joy. Montemar Luxury Camp, nestled in the heart of the Galápagos Islands, is a family-operated retreat that radiates warmth and authenticity. The owners have cultivated a close-knit, welcoming atmosphere that mirrors their love for the islands and passion for conservation. Guests are invited to experience the unique wildlife of the Galápagos, including giant tortoises, colorful birds, and marine iguanas that roam freely on and around the property. This blend of personalized hospitality, harmonious coexistence with animals, and eco-conscious luxury makes Montemar a truly unforgettable destination for travelers seeking connection with nature and family-inspired care. They shared how they will even care for the children themselves whilst parents have a special night alone on property.

Andean- Peru

Well Placed Travel admires Andean for its collection of properties in various spots in Peru. What sets Andean Travel properties apart is their remarkable ability to merge striking design aesthetics with exceptional locations, creating experiences that are both visually captivating and deeply immersive. Cirqa, located in the heart of Arequipa, Peru, offers a blend of modern luxury and historical charm within a beautifully restored colonial monastery. Fausto immerses travelers in the vibrant culture of Lima with its intimate urban setting and curated design reflecting the city’s artistic spirit. Titilaka boasts a remote and breathtaking location on the shores of Lake Titicaca, with serene landscapes and immersive cultural experiences. Tinajani and Puqio provide sophisticated escapes in Peru, each showcasing unique natural settings connecting guests to the country's heritage and diverse environments.

Estancia Los Potreros - Argentina

Well Placed Travel hasn’t yet stayed here or sent clients, but meeting advisors whose clients have said this husband and wife duo run an exceptional estancia. Estancia Los Potreros, nestled in the scenic hills of Córdoba, Argentina, offers an authentic and intimate estancia experience. This family-run retreat embodies rustic elegance and heartfelt hospitality, inviting guests to be immersed in the traditions of the Argentine countryside. Visitors can explore the estancia's sprawling landscapes on horseback, guided by expert wranglers who share their deep knowledge of the land and its history. Meals, crafted with homegrown ingredients, highlight regional flavors, paired with exceptional Argentine wines. Whether enjoying panoramic views, unwinding by the fire, or participating in daily ranch activities, Estancia Los Potreros promises a warm, personal, and unforgettable connection to Argentina’s rich heritage.

Pikaia Lodge - galapagos

Something hit the right senses for Well Placed Travel with this property, combining the perfect land plus water exploration of Galapagos. Pikaia Lodge, perched on the Santa Cruz Island highlands, offers a unique gateway to the wonders of the Galápagos. What sets it apart is its seamless combination of land-based comfort and yacht excursions, enabling guests to explore diverse marine and terrestrial ecosystems of the islands. Guests enjoy a balance of days spent exploring volcanic landscapes and endemic wildlife on land, and day trips at sea aboard the lodge's private yacht, ensuring they return to the comfort of their beds each night. The yacht's attentive staff provides impeccable service throughout these excursions, creating a truly immersive experience capturing the true spirit of the Galápagos.

Thanks to each of these operators for use of their photos.